• THE FUTURE OF ASSOCIATIONS

    Roadmap to Progress, Change & Influence

The Future of Associations is a must read for anyone who is serious about turning around an association, optimising the member experience, and growing the operation.

This 200-page book is endorsed by the Australasian Society of Association Executives (AuSAE) and issued to all staff by many progressive association leaders

Order your copies today

Purchase one book or issue copies to all your staff and directors:

  • Digital Edition
    • One e-Book at US$6
    • All Staff Licence at US$99
  • Print Edition
    • One Copy at US$26 (including free shipping)
    • Enquire for bulk copy rates

Digital or Print Editions



Book Synopsis

It usually takes a crisis to ignite real change.

The Future of Associations is a wake-up call that the urgency is now. Associations are being disrupted, competition is increasing, member expectations are growing, government policy is changing – and COVID has accelerated the pace of change.

The time is now for associations globally to tackle the challenges facing them and transform themselves for the future. Endorsed by AuSAE, this book is a world first from Australia.

With over 200 pages packed full of future insights within a practical 6-step strategic framework and case studies, The Future of Associations delivers a vision for success across every aspect of association leadership:

  • Disruption – Associations must evolve if they are to survive and thrive into the future.
  • Mission – Create and communicate absolute clarity of purpose to engage members.
  • Governance – You cannot be a modern association without a contemporary board.
  • External Strategy – A businesslike approach is required to succeed commercially.
  • Internal Alignment – Look inward for solutions to your greatest challenges.
  • Future Focus – The future is dependent on the decisions you make today.

Book Reviews from Association Leaders

“This is a must read for anyone who is serious about turning around an association, optimising member experience, and growing the operation.”

“Omer’s conversational writing style, astute analogies and frank advice result in a compelling and easy read that will keep you engaged and wanting to come back for more.”

“An informative and inspiring read that I highly recommend for anyone wanting to ensure sustainability of their association.”

“This is a must-read for all association professionals who are serious about the sustainability of their organisations.”

“Straightforward and easy to digest, in common sense sections. I issue a copy of it to all of my staff.”

“A perfect primer for all staff and directors.”

“Without qualification your book is the most significant contribution on the subject to date.”

“The book has given me some good ideas for the not-for-profit board I’m on.”

“A must read for all association executives and volunteers in governance roles.”

“An excellent roadmap for running an effective, forward looking association.”

“Omer has captured the future challenges for associations and gives us some clear guidance on how to strategically manage our evolution.”

“This is a must read for all association professionals.”

“Without doubt, this is the handbook for all associations. I am recommending this book to all.”

“Our CEO has read your book and is inspired. It will form the basis of our management planning.”

“An excellent read. I encourage all associations that are thinking of their future to invest in this book.”

“I was very inspired by your thinking and read your fabulous book from cover to cover.”

“This book is a valuable resource for board members.”

“Author Omer Soker has done a wonderful job bringing together his first-hand experience of running associations and analysing the research he completed to inform the future.”

“The Future of Associations poses searching questions and provides ample advice and ideas for association professionals and board members to put into place.”

“For those who are serious about the sustainability of their organisation and devoted to progressing their career in the association sector.”

“This book is outstanding. It has both insights and practical stuff.”

“Congratulations again on your great book.”

“Your framework, structure and content are so well done.”

“I am very impressed with your new book and have given a copy to members of my board.”

“A very good and long overdue overview of the association sector.”

“Loving your book! The content hits the issues on the head! Thank you.”

“I really like the wide range of analogies. Also the phrases, such as ‘Monitor Not Meddle’ are super catchy.”

“It is of great interest to me given my board role on an association.”

“A good read for not-for-profit boards and CEOs.”

“We have sent everyone off with a book to read, so they will all come back very inspired.”

“The insights you provide are unmatched by most other sources.”

“The Future of Associations is a wake-up call to all of us in the industry.”

Purchase one book or issue copies to all your staff and directors:

Purchase one book or issue copies to all your staff and directors:

  • Digital Edition
    • One e-Book at US$6
    • All Staff Licence at US$99
  • Print Edition
    • One Copy at US$26 (including free shipping)
    • Enquire for bulk copy rates

Digital or Print Editions